Why Even the Greatest Brands Collapse When Enterprise Anatomy Fails—Lessons Learnt
- Sunil Dutt Jha
- Mar 4
- 3 min read
Updated: Apr 6
Historically, iconic companies like GE, Kodak, and Xerox have exemplified global market leadership and innovation, yet each experienced dramatic declines and market failures. These companies had impressive track records and were industry leaders, making their subsequent struggles perplexing to many.
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